If you are an entrepreneur, it only makes sense to start a blog for your business. After all, companies with blogs enjoy 67% more leads compared to the ones who don’t. But if you are a blogger who wants to monetize your website, you can easily lose your credibility if you start posting ads. You wouldn’t want to lose your website ranking in Google just because you’ve inserted affiliate links to your blog posts right?
People have grown weary of advertisements springing up everywhere online. What you need to do is strategize the way you insert affiliate links to your blog posts so as not to turn away your readers.
Whether you are an entrepreneur, a blogger or both, here’s how you can effectively insert affiliate links to your blog without sounding too pushy:
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Write a Tutorial
When people want to learn something quickly and easily, they scour the internet for tutorials. When you write about one, you entice customers to read your post and open an avenue where you can validly include affiliate links.
Break down the tutorial into a clear, step-by-step or numbered procedure. This will make your article easy to digest and remember. Provide images or videos to help customers visually absorb your instructions. A tutorial is also a platform where you can show potential customers how easy and simple your products work.
TIP: Make sure that your links open to a new tab so readers don’t have to click Back or close your page.
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Write about a Promotion
If you have a big sale coming up, writing about it on your blog is the best time to insert your affiliate links. A sale announcement excites readers and will make them happily click on your links to discover what you have in store for them.
If you are writing about another company’s products, you can also include images of yourself using the items and tell your readers what you like about it. Make sure to highlight the product’s features and benefits to encourage readers that it’s a deal they can’t miss out on.
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Write about a Roundup
When you write about a roundup, you make a list of related items that will serve as a good reference resource for your readers. Here’s a few examples of roundup post titles:
- Top 10 Beach Must-Haves for Your Next Summer Vacation
- The Best Beard-Grooming Tools for the Modern Gentleman
- Looking for Christmas Gift Ideas? Check Out These Fun Items Below $50
Making a roundup blog post is also a great way to promote bundled items. Because you are citing more than one product, you have higher chances that readers will also shop for more items.
If you want to learn more about how to make money online, affiliate marketing is one of the best ways to start. Of course, as with any type of income opportunities, there are different strategies to do it properly. These tips will ensure you can effectively insert affiliate links to your blog without turning readers away.
Catherine vanVonno, the author, is the President and Executive Director of 20Four7VA, a global Virtual Assistant (VA) Service Provider. She holds a doctorate degree in Applied Statistics, Research Design and Program Evaluation from Virginia Polytechnic Institute and State University and has over 10 years experience in facilitating evidence-based strategic planning, product development, brand management, legislative communications, and medical policy. She is married and has four children. You can reach her at communications@20four7va.com.